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Intel Inside




Brands are very important from all perspectives. Consumers connect to their brands in the most basic way. One such example is how many of us have started referring to all the Almaris made of steel as Godrej!! This shows that this brand has become an integral part of our lives.

“Brands have the mistaken belief that consumers are entering their world, it is the other way round, consumers invite brands into their own lives and they better have something meaningful to say when they get there”

Since 1991 we have identified with one of the most powerful brands -Intel. There was an article on ET/Indiatimes about a likely change in the tag and the logo. This will be launched early next year. Read more here. How will junta react to this?

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